The Purpose Behind the Project
For Bella & Bella, our main goal was to portray a sense of belonging and comfort for all women, while at the same time encouraging them to strive towards their goal.
The purpose of the website was to help the community of young girls and women prosper, and reach a wider audience who can then in turn partner up with the organisation and provide their services to help these budding entrepreneurs.
Bella & Bella was created on the concept of women empowering women. The platform helps women entrepreneurs with different aspects of their businesses. These aspects can range from assistance for opening a new business, upscaling a current business model, mental support and aid for struggling entrepreneurs and business owners, etc. With their widespread network of industry connections, Bella & Bella’s main goal is to help women everywhere achieve their dreams.
Along with working on-ground to strengthen and empower women, the organisation has also birthed the Bella & Bella Production House which focuses on spreading awareness on women’s issues, understanding how to navigate the business world as a female, and maintaining the general physical and mental wellbeing of a woman of any age, through their media production, mainly their hit podcast ‘diving for pearls’, that interviews inspiring women and posts their stories.